WIND Mobile launches service in Toronto

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WIND Mobile cell phones are displayed at a retail store before the official launch of WIND Mobile, a new cellular service for the Canadian market, in Toronto, December 16, 2009. Upstart cellular phone company Globalive Wireless said on Monday it will offer its Wind Mobile cellular phone service at a number of Blockbuster Video stores in Canada. Globalive spent C$442 million ($415.9 million) to buy wireless spectrum in an auction held by the government last year to boost competition in the market.

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Ken Campbell, chief executive of Globalive's WIND Mobile, speaks at a news conference before the official launch of WIND Mobile, a new cellular service for the Canadian market in Toronto, December 16, 2009. Upstart cellular phone company Globalive Wireless spent C$442 million ($415.9 million) to buy wireless spectrum in an auction held by the government last year to boost competition in the market.

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Globalive Chairman Anthony Lacavera and Ken Campbell, chief executive of Globalive's WIND Mobile, shake hands at a news conference before the official launch of WIND Mobile, a new cellular service for the Canadian market, in Toronto, December 16, 2009. Upstart cellular phone company Globalive Wireless said on Monday it will offer its Wind Mobile cellular phone service at a number of Blockbuster Video stores in Canada. Globalive spent C$442 million ($415.9 million) to buy wireless spectrum in an auction held by the government last year to boost competition in the market.

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Globalive Chairman Anthony Lacavera (R) and Ken Campbell, chief executive of Globalive's WIND Mobile, pose with an employee and WIND mobile's first customer after the official launch of WIND Mobile, a new cellular service for the Canadian market, in Toronto, December 16, 2009. Upstart cellular phone company Globalive Wireless spent C$442 million ($415.9 million) to buy wireless spectrum in an auction held by the government last year to boost competition in the market.
(Reuters)

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